The pandemic and lockdown changed how a lot of people work out, leading some consumers to reassess their home exercise options. For Peloton, the fitness app’s virtual community, which has grown tremendously since the start of quarantine, takes the spotlight in a new, celebratory campaign.
Peloton is emphasizing how a shared passion for fitness brings strangers together with its latest campaign, “It’s You. That Makes Us.” Created in partnership with agency Adam & Eve DDB, the campaign draws favorable attention to Peloton’s 5.4
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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